Friesland Campina expanding its production capacity in Hungary

The €14 million investment will enhance the company's high added-value dairy production in Hungary

Pöttyös túró rudi picture
©Friesland Campina

Friesland Campina Hungary, one of the leading dairy companies in the country is currently expanding its production capacities of its factory in Mátészalka, Eastern Hungary, which the company had already enlarged once in 2019.

The company, which produces iconic brands like Chocomel, Holland Masters and Completa produces in its Hungarian branch well-known local brands like the dairy dessert Milli or Pöttyös Túró Rudi, an iconic Hungarian delicacy – A candy bar invented in the 1960s, made of sweet curd cheese covered in chocolate.

The current production capacity enhancement was necessitated by the fact that the company’s Mátészalka factory is now approaching its current capacity limit. The expansion will be realized from a €14 million investment, and the focus is on enhancing the production of high value-added desserts and fermented milk products.

“We combine traditional Hungarian concepts with the latest available technologies and innovations,” CEO Péter Szautner told the Hungarian Investment Promotion Agency (HIPA) in a short video report. Mr. Szautner also highlighted that consumer habits are constantly changing and that the company is now monitoring the trends of rising demand for lactose-free, sugar-free, reduced-sugar-content products and adapting to these new trends. Mr. Szautner also added that they cooperate closely with local dairy farmers and that they see a great opportunity for growth in the dairy market of Hungary and the neighboring countries.

Friesland Campina Hungary currently employs 494 people and its annual profit, according to online company databases is €101.4 million. The new investment is expected to increase the company’s production output by 25%.

Here is the video report by HIPA.

Oh good, you're here! We collected these for you.

Before you go - the Budapest-Belgrade team brings you curated newsflashes every Friday afternoon, going over everything that's happened in Serbian and Hungarian agriculture in the past week. This week we have:

Dinner outside.

In our newest Hungary Newsflash, you can read about investments in the dairy sector, poultry industry reacting to rising feed prices, partial HORECA reopening, horticulture and wine production suffering from the weather, and the dire situation of Hungary's swallows

Potato field basks in the golden light as the night fog dissolves in the morning sunshine
©Henry Gartley

In this week’s Serbia Newsflash you can find out about a new potato import levy, COVID-19 effects on the meat sector, cereal prices at an eight-year record, EU business support initiative launch, and the prospect of climate change damages crossing the ten-billion-dollar line - The week in Serbian agriculture